Presented at America East 2006. Compiled by The (Allentown) Morning Call:
Ian Tauber, Market Research Analyst, (610)-820-6729
Kristin Schol, Market Research Intern
Tanya Carpenter, Market Research Intern

• The Source: Newspapers by the Numbers -- NAA
• 2006 Report: Daily and Sunday Newspaper Audience: Major Demographic Segments -- NAA
• Targeting Teens -- NAA
• Newspaper Section Readership 2005 -- NAA
• The X Manual: How Gannett Newspapers are Reaching Generation
• Growing Lifelong Reader -- NAA
• The Power to Grow Readership -- NAA and American Society of Newspaper Editors
• Reaching New Readers: Revolution, Not Evolution -- Star Tribune
• Key Newspaper Experiences
• Reinventing the Newspaper for Young Adults -- NAA
• Growing Audience: A Toolkit for Change
• The 'most vital' project for newspapers
• Gen X Experts offer advice to lure young readers
• Ypulse
• Yet another failed effort to attract young readers by insulting them -- The Tattoo: The best teen journalism in the world
• ASNE, The American Editor -- Young Readers issue
• Carnegie Reporter: Abandoning the News